In the role of tourism development manager for Franklin County, Va., I initiated and managed the redesign of the tourism website. In addition to overseeing the project, which included managing the overall budget, state tourism grant funding and other aspects, I also wrote all of the content and organized industry listings for the website and visitor guide.

During the first quarter of fiscal year 2014-2015, the project led to a 34 percent increase in website visits and a 33 percent increase in unique visitors.

  • Content: Website/Digital Content
  • Skills: Writing, Content Strategy, Marketing, Tourism Development
  • Position: Tourism Development Manager, Franklin
  • Completed: 2015
  • View Website: http://www.visitfranklincountyva.org/